Blog
Insight from the worlds we know best: health, wellbeing and marketing. We share a little of what we have learned, with a bit about us for good measure.
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We are IGNIFI | Human Health | Animal Health | Digital | Marketing | Creative | Fulfilment | MAGNIFI | Guest Blogs
PUTTING RARE DISEASE UNDER THE MICROSCOPE: WHY A DEEPER UNDERSTANDING OF GENETICS COUNTS
Our genetic makeup has a significant role in health and disease. In this blog, we will ...
MEET THE TEAM: ELLIE GRASSICK, MULTIMEDIA DESIGNER
We’re introducing Multimedia Designer Ellie Grassick in our latest ‘Meet the Team’ feature. In this blog, ...
UNLEASHING THE POWER OF AI AND VEEVA: HUMAN TOUCH IN THE AGE OF AI
Artificial Intelligence (AI) presents a transformative opportunity for healthcare marketing within Veeva CRM. Its capabilities for ...
UNLEASHING THE POWER OF AI AND VEEVA: THE MIND READER AND THE MUSE
Our previous blogs in this series explored the power of Artificial Intelligence (AI) to personalise marketing ...
IGNIFI ANNOUNCED AS WINNERS AT THE 2024 VETERINARY MARKETING ASSOCIATION AWARDS
On Friday, IGNIFI Digital Director, Craig Lambert, and Senior Account Manager, Liam Murtha, attended the 2024 ...
UNLEASHING THE POWER OF AI AND VEEVA: HYPER-PERSONALISATION IN ACTION
In our first blog of this series, we explored how Artificial Intelligence (AI) empowers Veeva users to ...
UNLEASHING THE POWER OF AI AND VEEVA: WELCOME TO THE REVOLUTION
Veeva CRM has become the cornerstone of healthcare and life sciences companies' efforts to manage customer ...
MEET THE TEAM: MARC JEFFREY, SENIOR CREATIVE
In this edition of our 'Meet the Team' series, we shine the spotlight on Marc Jeffrey, ...
THE RISE OF THE ONLINE VET AND WHAT THIS MEANS FOR ANIMAL HEALTH MARKETERS
Since the Covid pandemic there has been a major change to the way healthcare is delivered, ...
A NEW HOME FOR VINNIE
In our latest blog, we're catching up with Senior Account Manager, Liam Murtha, who recently rehomed ...
FINDING OPPORTUNITIES IN YOUR DIGITAL MARKETING STRATEGY
Digital marketing serves as a critical component within a successful omnichannel strategy, ...
MEET THE TEAM: REBECCA HOGG, ACCOUNT DIRECTOR
We're excited to kick off 2024 with our first blog post! In our latest blog and ...