Laura Smith, Author at IGNIFI

UNLEASHING THE POWER OF AI AND VEEVA: HYPER-PERSONALISATION IN ACTION

Laura Smith2024-03-14T13:18:43+00:0011 March 2024|Digital, Marketing|

In our first blog of this series, we explored how Artificial Intelligence (AI) empowers Veeva users to deliver highly personalised marketing ...

Laura Smith2024-03-25T09:46:08+00:004 March 2024|Digital, Marketing|

Veeva CRM has become the cornerstone of healthcare and life sciences companies' efforts to manage customer relationships and interactions with ...

Laura Smith2024-02-21T11:56:19+00:0021 February 2024|Creative, Digital, Marketing, We Are IGNIFI|

In this edition of our 'Meet the Team' series, we shine the spotlight on Marc Jeffrey, a Senior Creative at ...

Laura Smith2024-02-15T12:49:22+00:0015 February 2024|Animal Health, Digital, Marketing|

Since the Covid pandemic there has been a major change to the way healthcare is delivered, including animal healthcare. Online ...

In our latest blog, we're catching up with Senior Account Manager, Liam Murtha, who recently rehomed a rescue dog. Meet ...

Digital marketing serves as a critical component within a successful omnichannel strategy, guaranteeing seamless experiences for ...

Laura Smith2024-01-12T10:35:14+00:0012 January 2024|Digital, Marketing, We Are IGNIFI|

We're excited to kick off 2024 with our first blog post! In our latest blog and the next instalment in ...

Laura Smith2023-12-13T15:02:02+00:0013 December 2023|Marketing, We Are IGNIFI|

As we come to the end of the year and as our client teams sign off for Christmas, I ...

Meet Dr Laura Powell-Galloway, our Senior Medical Account Manager. In our latest blog, and the first of our ‘Meet the ...

Laura Smith2024-07-29T11:24:02+00:0015 November 2023|Creative, Digital, Marketing|

Your brand identity is a part of everything you do, so keeping a consistent look and feel is essential for ...