Laura Smith, Author at IGNIFI

MEET THE TEAM: REBECCA HOGG, ACCOUNT DIRECTOR

Laura Smith2024-01-12T10:35:14+00:0012 January 2024|Digital, Marketing, We Are IGNIFI|

We're excited to kick off 2024 with our first blog post! In our latest blog and the next instalment in ...

Laura Smith2023-12-13T15:02:02+00:0013 December 2023|Marketing, We Are IGNIFI|

As we come to the end of the year and as our client teams sign off for Christmas, I ...

Meet Dr Laura Powell-Galloway, our Senior Medical Account Manager. In our latest blog, and the first of our ‘Meet the ...

Laura Smith2024-07-29T11:24:02+00:0015 November 2023|Creative, Digital, Marketing|

Your brand identity is a part of everything you do, so keeping a consistent look and feel is essential for ...

Laura Smith2023-11-10T16:19:02+00:0028 September 2023|Digital, Marketing|

In a previous blog, we outlined the role of omnichannel in healthcare and the importance of personalised communications with the ...

Laura Smith2023-10-24T15:25:06+00:0021 September 2023|Digital, Marketing, We Are IGNIFI|

Last week Group Account Director, Sarah Thompson and Digital Director, Craig Lambert attended the 2023 PM Society Digital Awards in ...

Laura Smith2023-09-19T11:34:16+00:0019 September 2023|We Are IGNIFI|

As part of our fundraising efforts in memory of our colleague and friend Claire Hodgson, the IGNIFI team got together ...

Laura Smith2023-07-18T11:50:26+00:0018 July 2023|We Are IGNIFI|

In March 2023, the IGNIFI team said goodbye to our friend and treasured colleague of 13 years, Claire Hodgson. In ...

Laura Smith2023-10-31T16:43:29+00:006 July 2023|Digital, Marketing|

The concept of omnichannel often gets confused with multichannel, with many pharma companies believing they are operating omnichannel when in ...

Laura Smith2024-07-29T11:28:53+00:0030 June 2023|Digital, Marketing|

Social media channels are now a key part of how brands and audiences connect and communicate. Audiences are no longer ...