Blog
Insight from the worlds we know best: health, wellbeing and marketing. We share a little of what we have learned, with a bit about us for good measure.
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We are IGNIFI | Human Health | Animal Health | Digital | Marketing | Creative | Fulfilment | MAGNIFI | Guest Blogs
5 TIPS TO CREATE AN EFFECTIVE BRIEF FOR YOUR AGENCY
As an agency, we work to briefs every day. Throughout the years we’ve seen them all: ...
SHOULD BRACHYCEPHALIC BREEDS BE BANNED FROM ANIMAL HEALTH MARKETING?
Increasingly in the news, we are hearing more and more about the risks that unhealthy breeding ...
MARKETING HEALTH TO MEN – ARE WE TAKING THE RIGHT APPROACH?
In this blog, we’re examining men’s health from a marketing perspective. For years, we have seen ...
DIABETES MANAGEMENT – SHOULD THERE BE A ‘ONE-SIZE FITS ALL’ APPROACH?
For Diabetes Awareness Week 2022, we wanted to discuss diabetes as a chronic condition, and the ...
FULFILMENT APP HITS MILESTONE ORDER
Recently, the new IGNIFI fulfilment app hit our milestone 2,000th order. Despite only having launched in ...
HOW WHOLE GENOME SEQUENCING IS REVOLUTIONISING THE RARE DISEASE PATIENT EXPERIENCE
As mentioned in our Rare Disease Day blog earlier this year, whole genome sequencing (WGS) projects ...
WELCOMING BACK LAURA POWELL IN THE NEW ROLE OF MEDICAL ACCOUNT MANAGER
This month, we welcomed back Laura Powell to the IGNIFI team in the new role of ...
FOOD ALLERGY – IS AVOIDANCE THE ONLY OPTION?
Following on from Allergy Awareness Week 2022, we’re continuing the discussion about food allergies and the ...
WELCOMING OUR NEW IGNIFI DESIGNER
In this blog, we’re introducing the newest addition to the IGNIFI team, Designer John Mares. We ...
HOW MARKETERS ARE BALANCING THE CHANGING TRENDS IN WOMEN’S HEALTH
We’ve reached a turning point in the way we view and provide healthcare to women. In ...
5 WINS FOR IGNIFI AT THE 2022 VETERINARY MARKETING AWARDS
Image by the Veterinary Marketing Association 2022 Last Friday, IGNIFI team members ...
WHAT COULD A CAREER PATH IN HEALTHCARE MARKETING LOOK LIKE?
At IGNIFI we’re extremely proud of the wealth of digital, marketing, creative and healthcare specific knowledge ...