
Last week, our Group Account Director Sarah Thompson and Digital Engagement Manager, Laura Smith attended the 2025 PM Society Pharmaceutical Marketing Innovation and Impact (PMi) Awards ceremony in London.
Back in July, we were delighted to learn that IGNIFI had been shortlisted as a finalist for ‘Agency of the Year (headcount under 30)’.
The PMi Awards celebrate innovation and impact across pharmaceutical marketing and healthcare communications.
Formerly known as the PM Society Digital Awards, the event has evolved after 15 successful years to reflect the fact that digital is now embedded in everything we do. While the name has changed, the focus remains firmly on effectiveness, impact and innovation, whether in strategy, content design or the use of diverse media channels.
The ‘Agency of the Year (headcount under 30)’ category recognises agencies that deliver exceptional work with measurable results, pioneering multichannel and omnichannel approaches that raise the standard of client engagement and service.

For the second consecutive year, IGNIFI also sponsored the online results brochure. We are proud to support such a prestigious event that champions excellence in our industry.
Being shortlisted for ‘Agency of the Year’ is a fantastic achievement and one we are incredibly proud of. It reflects the talent, creativity and collaborative spirit of the entire IGNIFI team, who continue to deliver outstanding solutions for our clients.


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