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21 February 2024
Marc Jeffrey, Senior Creative.
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15 February 2024
The rise of the online vet and what this means for animal health marketers.

Since the Covid pandemic there has been a major change to the way healthcare is delivered, including animal healthcare. Online services, tools and telehealth have become the preferred choice for many pet owners. Our latest blog delves into this transformation and explores how brands can effectively engage with vets and consumers in the era of […]

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25 January 2024
Finding opportunities in your digital marketing strategy.

Digital marketing serves as a critical component within a successful omnichannel strategy, guaranteeing seamless experiences for healthcare professionals and patients across various online platforms. It plays a pivotal role in enhancing brand visibility, driving engagement, and fostering meaningful relationships. Our IGNIFI digital auditing guide is purposefully crafted to facilitate a change in perspective, offer valuable […]

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12 January 2024
Rebecca Hogg, Account Director.
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13 December 2023
IGNIFI 2023: A summary of a new chapter.

As we come to the end of the year and as our client teams sign off for Christmas, I wanted to take a moment to reflect on 2023. January 2023 marked the start of a new chapter for IGNIFI with a new leadership team in place to take us forward and, on a personal level, […]

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15 November 2023
5 steps to refreshing your healthcare brand.

Your brand identity is a part of everything you do, so keeping a consistent look and feel is essential for your customers to understand who you are and what you stand for. However, it’s equally important to review your visual identity regularly to be sure it reflects your brand’s current value proposition. In this blog, […]

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21 September 2023
IGNIFI shortlisted as a finalist in 3 categories at the 2023 PM Society Digital Awards.

Last week Group Account Director, Sarah Thompson and Digital Director, Craig Lambert attended the 2023 PM Society Digital Awards in London. The team were thrilled to find out back in July that we had been shortlisted as a finalist in 3 categories which included ‘Digital Agency of the Year’ in our first year of entry.

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19 September 2023
IGNIFI walk for Claire.

As part of our fundraising efforts in memory of our colleague and friend Claire Hodgson, the IGNIFI team got together to complete a 9-mile coastal walk on Sunday 17th September 2023. In our latest blog, we share more about our ‘IGNIFI Walk for Claire’ and give an update on our fundraising progress to date for […]

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18 July 2023
Fundraising in memory of Claire.

In March 2023, the IGNIFI team said goodbye to our friend and treasured colleague of 13 years, Claire Hodgson. In our latest blog, we discuss why we felt it was so important to fundraise in her memory and how we will be raising funds.

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24 March 2023
IGNIFI ‘highly commended’ 4 times at the 2023 Veterinary Marketing Association awards.

Last Friday Group Account Director, Sarah Thompson, and Account Manager, Liam Murtha, attended the 2023 Veterinary Marketing Association (VMA) awards in London. We are thrilled to announce that IGNIFI were ‘highly commended’ in four award categories this year.

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28 February 2023
Infographic – the rare disease patient journey.

For Rare Disease Awareness Day 2023, the IGNIFI team wanted to highlight the difficulties faced by the 300 million people worldwide living with a rare disease.1 Like their disease, the patient journey of those living with a rare health condition is rarely straightforward. Take a look at our interactive infographic to view their challenges from symptoms […]

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25 March 2022
5 wins for IGNIFI at the 2022 Veterinary Marketing Awards.

Image by the Veterinary Marketing Association 2022 Last Friday, IGNIFI team members Sarah Thompson, Dave Watson and Liam Murtha were extremely excited to attend the 2022 Veterinary Marketing Awards – our first in-person event since the start of the pandemic.

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